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February 18 Thursday

AutoTex PINK Joins Forces with National Breast Cancer Foundation

02/18/2010

FEBRUARY 18, 2010 - Pine Brook, NJ: AutoTex PINK, a division of woman-owned WEXCO Industries, a leading global supplier of windshield wiper blades, has joined the fight against breast cancer. Wexco will make a donation to NBCF this year to fulfill their mission to provide mammograms for underserved women.


“As a woman-owned company, AutoTex PINK is dedicated to ‘Wiping Out Breast Cancer” with the aid of our customers and strategic partners,” said Paula Lombard, WEXCO president and co-founder of AutoTex PINK. “Through this partnership, our goal is to support those affected by breast cancer, increase overall awareness for the disease and fund the ongoing research that will hopefully one day overcome this dreaded challenge.”

To better promote the cause, the company has created a community Web site. MyAutoTexPINK.com is a one-stop shop for women’s automotive advice including car care basics, detailed automotive buying advice and driving tips. The site will also allow members to share photos and stories, communicate with peers about specific issues, even post local and national breast cancer events.

“Women come together over important women’s issues such as breast cancer,” said Lombard. “We want to use this platform to educate women about their bodies and their vehicles. Our theme - ‘Healthy You/Healthy Car’  - is an easy way to help women understand the importance of keeping themselves and their vehicles in top running condition.”

For more information or to join the community, visit www.myautotexpink.com.


About National Breast Cancer Foundation, Inc.®
National Breast Cancer Foundation, Inc.® is a nonprofit charitable foundation headquartered in Frisco, Texas, just north of Dallas. The Foundation exists to save lives by providing access to free and low-cost mammograms for those with limited resources, increased awareness through continuing education programs and online community support programs. For more information, visit www.nbcf.org.

About AutoTex PINK
AutoTex PINK is sponsored by WEXCO Industries, Inc., a certified WBENC (Women’s Business Enterprise National Council) company that is one of the nation’s leading global suppliers of OEM quality windshield wiper blades, auto parts and accessories.  For more information, visit www.AutoTexPINK.com or call 800.692.3962.
For More Information, Contact:

Arthur Leardi
AutoTexPINK
973.244.9493

Marcy Watson
Elpama Communications LLC
317.329.9216
asowatson@indy.rr.com