June 10, 2014 – For a second year, Hush Puppies has partnered with the National Breast Cancer Foundation (NBCF) in their effort to promote breast cancer awareness and prevention by releasing a new pink Chaste Ballet.
To inspire more people to join NBCF’s cause to help save lives, Hush Puppies will introduce a unique studded pink Chaste Ballet shoe style. When paired with the Chaste Ballet pink ribbon shoe, the opportunity to talk about breast cancer prevention becomes that much greater. Additionally, Hush Puppies will donate $10,000 to NBCF as a Bronze Sponsor with awareness campaigns running September-October 2014. The shoes will be available through www.hushpuppies.com and select retailers.
“We invite everyone to wear our new pink Chaste Ballet to show support for this incredibly important cause,” said Shannon Kennedy, US marketing director at Hush Puppies. “We fully support the mission of the National Breast Cancer Foundation and hope that our Hush Puppies’ retail and social communities will join us in making a difference.”
About the National Breast Cancer Foundation, Inc. ®:
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator’s highest 4-star rating for nine years, NBCF provides women Help for Today…Hope for Tomorrow® through its National Mammography Program, Beyond The Shock®, Early Detection Plan, MyNBCF online support community, and breast cancer research programs. For more information, please visit www.nbcf.org.
About Hush Puppies:
In 1958, Hush Puppies introduced the world to a new kind of footwear — shoes with casual style and an easygoing attitude made to relax in. With over 17 Million pairs of shoes sold every year in more than 150 countries around the world, Hush Puppies is a global brand, a household name and a cultural icon. Our single obsession to create customers’ “favorite pair of shoes” remains the measurement of our success. With a unique formula of style and comfort in product, world-class marketing and a strong global platform, Hush Puppies is poised for continued success and global growth. Inspired by the wonderful characteristics of our beloved basset hound icon, Hush Puppies is optimistic, easygoing and fun. Hush Puppies is a division of Wolverine Worldwide, the world’s leading maker of casual, work, athletic and outdoor footwear for men, women and children. Go to www.hushpuppies.com for more information.