Restaurant group hosts month-long, nationwide campaign supporting the fight against breast cancer

HOUSTON, TX – Landry’s, the world leader in dining and hospitality, today announced it is partnering with National Breast Cancer Foundation (NBCF) for a fundraiser to raise awareness for those affected by breast cancer. Spanning the entire month of October, Breast Cancer Awareness Month, the nationwide campaign will take place at every Landry’s restaurant, totaling over 500 locations across the country.

“Landry’s is thrilled to once again join forces with the National Breast Cancer Foundation to raise funds and support for the fight against cancer,” said Melissa Radovich, Vice President of Marketing. “We encourage our loyal patrons to join us in this incredible effort, because together, we can save lives.”

From October 1 through October 31, Landry’s customers will have the opportunity to “support pink” and enjoy pink specialty cocktails at any of their favorite Landry’s restaurants nationwide, including Mastro’s Steakhouse, Del Frisco’s Double Eagle Steakhouse, Morton’s The Steakhouse, Chart House, Palm Restaurants, Saltgrass Steak House, McCormick & Schmick’s, Bubba Gump Shrimp Co., Joe’s Crab Shack, among others. $1 from each brand’s signature cocktail will be donated to National Breast Cancer Foundation. In addition, Landry’s will donate $1 to NBCF for every gift card with a value of $50 or more sold on their website during the month of October. Gift card funds can be used at any Landry’s restaurant.

“We are grateful to Landry’s for their 5th year of partnership and their generosity to support our mission of Helping Women Now,” said Mandy O’Neill, NBCF SVP of Development. “Their commitment to helping us provide early detection, education, and support services to women through their campaign will impact the lives of women affected by breast cancer across the country.”

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Landry’s, Inc., wholly owned by Tilman J. Fertitta, is a multinational, diversified restaurant, hospitality, gaming and entertainment company based in Houston, Texas. The company operates more than 600 high-end and casual dining establishments around the world, including well-known concepts such as Mastro’s Restaurants, Morton’s The Steakhouse, Del Frisco’s Double Eagle Steakhouses and Del Frisco’s Grille, as well as a group of signature high end restaurants, including Vic & Anthony’s, Strip House, The Oceanaire, Chart House, Willie G’s McCormick & Schmick’s and Brenner’s Steak House, plus casual dining brands including Landry’s Seafood, Bubba Gump Shrimp Co., Rainforest Cafe, Mitchell’s Fish Market Restaurants, and Saltgrass Steak House, along with popular New York

BR Guest Restaurants such as Dos Caminos and Bill’s Bar & Burger. Landry’s also owns Restaurants Unlimited with fine dining and casual concepts such as Portland City Grill, Henry’s Tavern, Kincaid’s and more. Landry’s gaming division includes the renowned Golden Nugget Hotel and Casino brand, with locations in Las Vegas and Laughlin, Nev.; Atlantic City, N.J.; Biloxi, Miss.; and Lake Charles, La. Landry’s entertainment and hospitality divisions encompass popular destinations including the Galveston Island Historic Pleasure Pier, Kemah Boardwalk, Aquarium Restaurants and other exciting attractions, coupled with deluxe accommodations throughout the Houston and Galveston area, including the luxurious San Luis Resort, Spa & Conference Center on Galveston Island and The Post Oak Hotel in Houston, Texas.

About National Breast Cancer Foundation, Inc.
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator’s highest 4-star rating for 15 years, NBCF provides support through their National Mammography Program, Patient Navigation, breast health education, and patient support programs. For more information, please visit

Press Contact:
Mary Ann Mason, [email protected]
Rachel Sumang, [email protected]
Dancie Perugini Ware Public Relations

Ashley Miller
Director of Public Relations
National Breast Cancer Foundation
[email protected]

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