July 6, 2010 – COLUMBUS, OH – The National Breast Cancer Foundation, Inc.® (NBCF) recently awarded Red Bolero with the honorable distinction of being an official sponsor. For every pink ribbon bracelet purchased, Red Bolero will proudly donate to the National Breast Cancer Foundation. Red Bolero is proud of their partnership with this notable organization, and is excited to support the NBCF in their fight for a cure.

The ‘Wear HOPE’ Breast Cancer Awareness bracelet is colored in the traditional breast cancer awareness pink color and lends its unique design to the interwoven chain, crafted from luxurious silk threads and diamond-cut sterling silver. The clasp features two ribbons created from pink Swarovski crystals. A loop charm engraved with the powerful word “HOPE” accents the bracelet as a constant reminder of moral support.

About the National Breast Cancer Foundation, Inc.:
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s mission is to save lives through early detection and to provide mammograms for those in need. NBCF provides women help for today and hope for tomorrow through its National Mammography Program, Beyond The Shock®, Early Detection Plan, MyNBCF online support community, and breast cancer research programs. For more information, please visit www.nbcf.org

About Red Bolero:
Red Bolero is a newly formed jewelry company developing fashion forward bracelets in a wide variety of colors to layer, mix and match, stack and wear.

Great for

• Friendship bracelets • Bridesmaids gift • Sister bracelets • Adding charms

The Red Bolero bracelet line features beautiful combinations of sterling silver, Swarovski crystals, silk thread interwoven with a diamond cut sterling silver chain and a magnetic clasp casing.

Red Bolero is launching with 3 bracelet collections and the special edition ‘Wear Hope’ bracelet. A fourth collection, the ‘Dolce Vita Equine Collection’ is coming soon. The line will expand in the near future to include necklaces and earrings.

Standard retail prices begin at $88. The collection will be available at select retail outlets and on the Red Bolero website at www.redbolero.com

Mondo Di Colori, you better believe it. Viva la Red Bolero.

Help support women in need

Donations are always appreciated, but there are lots of great ways to get involved.