Los Angeles contemporary brand, Splendid has evolved from the simple quest to produce the perfect tee, into a meaningful mission to uplift women by helping them feel their absolute best. So for the entire month of October, Splendid is partnering with National Breast Cancer Foundation(NBCF) to improve the well-being of women battling breast cancer by letting them know that they’re not doing it alone. For each item purchased from the “Love is Splendid” curation, the brand will donate one of its softest pieces to comfort women attending one of NBCF’s metastatic breast cancer retreats.
“One in eight women will be affected by breast cancer in their lifetime, that is a fact we know but don’t feel deeply or daily until it impacts us personally. Showing our support through soft pieces that give back is Splendid’s way of comforting those who need it most. Those fighting, suffering, supporting or honoring the memory of…please join us to show love and support today and always.” – Holly Shapiro, Creative Director of Splendid.
In addition to the Love is Splendid brand campaign, Splendid is donating a select number of HOPE Kits for women undergoing breast cancer treatment. These care packages are filled with thoughtful items and notes which patients have found to be soothing and encouraging when they needed it most. The Splendid corporate offices will also be putting onHOPE Kit Packing Parties as a hands-on way to show support and make a difference.
Starting as the leading premium tee in the market 15 years ago, Splendid now has reach in almost every category—all of which highlight the soft and luxurious fabrics the brand is known for. With an uncomplicated, timeless aesthetic, Splendid has come to be so much more than a t-shirt—it’s a lifestyle.
At Splendid, our aim is to inspire women and spark creativity. We make clothing that’s effortlessly put together, that looks great and feels even better. Splendid can be found at its retail locations in the US and Canada, as well as at high-end department and specialty stores domestically, internationally, and online. For a full listing of stores, to shop online or for additional brand information, visit Splendid.com
About National Breast Cancer Foundation, Inc.
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator’s highest 4-star rating for 14 years, NBCF provides support through their National Mammography Program, Beyond The Shock®, breast health education, and research programs. For more information, please visit www.nbcf.org.